Wait Marketing and Contextual Advertising

When elevator pitch turns into a plane pitch. Richard Branson just launched a great Wait Marketing initiative for Businesses: Pitch TV

Entrepreneurs and marketing managers can promote their business in a 2-minute pitch that will be broadcasted on Virgin Atlantic Airlines flights!

As on-board magazines are read by 85% of the passengers (see the book Wait Marketing: Is it the Right Moment?, by Prof. Diana Derval), the sales pitches should raise the attention of many of them, tired of Mister Bean adventures ;)

Your Wait Marketing Guru